Pureté, is a 100% Made in Portugal brand, created by Pedro Serôdio in 2011. With a sophisticated personality and a harmonious combination of pastel colors, details are our brand image. We work mainly with national raw materials with the highest quality parameters.
Our collections are divided into three main groups: Basics, Babygrows, and Baby and Child clothes. The specialized workforce and product know-how allow us to let our imagination run wild and surprise our customers more and more.
Pureté is already present in several markets as Belgium, Canada, Dubai, the USA, France, Netherlands, Hong Kong, Italy, Morocco, Panama, Portugal, and the United Kingdom. Pureté mission is to guarantee the highest standards of comfort and quality combined with good taste for the needs of Babies and Children.
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